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Results categorised as News
24 Jul 2018
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The Media Leader Staff
A new report from Meetrics has revealed that viewability rates for display campaigns in the UK in Q2 2018 decreased by -1% from Q1 to 58%, which is lower than the international rate of 61%.
24 Jul 2018
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Michaela Jefferson
LDN Drive - due to launch in London this October - will be the capital's largest 48-sheet network, capable of reaching up to 4 million Londoners in 29 boroughs.
23 Jul 2018
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Michaela Jefferson
Channel 4 has announced that just six cities remain in the running for its new National HQ and two Creative Hubs, out of 13 UK cities invited back for the second pitching process.
23 Jul 2018
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The Media Leader Staff
In his new role, Julian Carter will be responsible for leading and sustaining the company’s profitable revenue growth.
23 Jul 2018
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The Media Leader Staff
Alibaba, Tencent and China Media Capital Holdings are reportedly in talks to buy a stake in the Chinese operations of WPP.
23 Jul 2018
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Michaela Jefferson
Future plc has announced plans to acquire the consumer division of digitally-led publishing and marketplace platform, Purch.
20 Jul 2018
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Michaela Jefferson
Three years in, Sue Todd explains the work she is undertaking to challenge adland's perception of magazine advertising. Interview by Michaela Jefferson
19 Jul 2018
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Michaela Jefferson
Fox is a self-described "dot com dinosaur", famed both for co-founding lastminute.com during the UK internet boom of the late 1990s and for becoming the youngest female member of the House of Lords in 2013.
19 Jul 2018
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The Media Leader Staff
Only one title in the entire newspaper market was able to boost its circulation figures in June.
19 Jul 2018
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The Media Leader Staff
Zenith's Sam Bueno De Mesquita shares a unique analysis of the Twitter bot purge and what this means for brands - particularly those who work closely with influencers.
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