SEARCH
Results categorised as News
10 Mar 2020
|
The Media Leader Staff
The links between TouchPoints and BARB have been deepened by integrating TouchPoints audience classifications into BARB's daily reporting of television audiences.
10 Mar 2020
|
Michaela Jefferson
Wavemaker UK has appointed Elliott Millard as its new head of planning, poaching him from rival OMD.
09 Mar 2020
|
The Media Leader Staff
Effective media measurement, brand building and brand positioning were a big talking point at last month's Future of Brands conference - hear insights from industry leaders here.
09 Mar 2020
|
John Reynolds
In this week's Media & Marketing podcast, host John Reynolds chats to Justin Byam Shaw, director at the London Evening Standard and the Independent.
06 Mar 2020
|
The Media Leader Staff
Featuring: Ally Owen, Christopher Kenna, Cephas Williams, Jennifer Jia, Jerry Daykin, and Lydia Amoah.
06 Mar 2020
|
The Media Leader Staff
In celebration of International Women's Day, adlanders reflect on where the industry stands and the changes that must be made.
06 Mar 2020
|
The Media Leader Staff
Programmatic advertising specialist Scoota has appointed Nick Manning to its board as non-executive director.
05 Mar 2020
|
Michaela Jefferson
ITV may see as much as a 10% drop in its advertising revenues in April, the broadcaster has warned, as the spread of coronavirus prompts travel brands to delay their TV campaigns.
05 Mar 2020
|
The Media Leader Staff
ITV has named Amobee's Rhys McLachlan as its new director of advanced advertising, a leading role in the development of the broadcaster's commercial digital strategy.
05 Mar 2020
|
The Media Leader Staff
Study conducted with GroupM, OMG and Publicis assessed the impact of using TAG channels across the world - revealing a huge decline in ad fraud compared with industry norms.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer