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Results categorised as News
24 Nov 2020
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Anne Tucker
A new Mediatel Connected whitepaper reveals the patterns and behaviours of online shoppers by age, as well as the impact Brits believe ecommerce has on their lives.
24 Nov 2020
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Mike Fletcher
ITV has appointed two creative diversity planners to drive greater inclusion both on and off screen and help implement the commercial broadcaster’s Diversity Acceleration Plan, launched earlier this year
23 Nov 2020
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Michaela Jefferson
Media researcher, Professor Karen Nelson-Field tells Michaela Jefferson about her new attention-focused media planning tool and why it could transform the way media is bought and sold
23 Nov 2020
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Michaela Jefferson
Saturnino will continue to be responsible for the commercial running of the agency in her new role, but will also oversee the development of agency talent and its media and technology solutions.
20 Nov 2020
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The Media Leader Staff
Mail Metro Media's executive director of advertising explains how he turned the business into a digital first team & his strategy for the next year.
19 Nov 2020
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Mike Fletcher
Emodo Supply, verified by Three UK, aims to deliver a marked reduction in wasted impressions and significant improvements in return on advertising spend.
19 Nov 2020
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The Media Leader Staff
After a promising September, the majority of newsbrands saw their circulations drop period-on-period in October, according to the latest figures from ABC.
19 Nov 2020
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Tim Lumb
Tim Lumb, director at Outsmart, explains the significance of a new collaborative study from the out of home sector
18 Nov 2020
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Mike Fletcher
The Advertising Association (AA), in partnership with the IPA and ISBA, has launched an initiative to help UK advertising respond to the climate crisis caused by CO2 emissions.
13 Nov 2020
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Michaela Jefferson
Ginai explains how she has approached the last eight months as leader of a small marketing business. Plus: mid-pandemic neuroscience.
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TV
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Consumer
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