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Results categorised as News
30 Mar 2020
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David Pidgeon
The former president and CEO of the National Magazine Company - Hearst’s international publishing arm in the UK - has passed away aged 81.
30 Mar 2020
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The Media Leader Staff
In the UK, ITV, the largest commercial broadcaster, and JCDecaux, the largest out-of-home media owner, said they both expect ad growth to be down 10%.
30 Mar 2020
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The Media Leader Staff
In the same week the prime minister ordered the British public to stay indoors to slow the spread of the coronavirus, TV sales increased +59.5% in volume compared to the same week last year.
30 Mar 2020
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The Media Leader Staff
Adtech business The Trade Desk has appointed Philippa Snare as senior vice president, EMEA.
27 Mar 2020
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Michaela Jefferson
Interview // Michaela Jefferson looks at the behavioural science behind panic buying and how the media makes it worse - but could turn things around without sacrificing eyeballs.
27 Mar 2020
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The Media Leader Staff
Partner content: JICMAIL has today released a free whitepaper and checklist for applying previously unavailable mail interaction data to the marketing mix modelling process.
26 Mar 2020
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The Media Leader Staff
Marketing intelligence and programmatic media business MiQ has been named the best overall media owner to work with in the latest IPA Digital Media Owner Survey.
26 Mar 2020
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Michaela Jefferson
The social and economic impact of the COVID-19 pandemic is producing some significant changes in consumer behaviour, new research shows, including notable growth in media consumption.
25 Mar 2020
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The Media Leader Staff
News UK's influencer marketing agency The Fifth has appointed Sam Coleman as commercial director, leading day-to-day commercial strategy and sales operations.
24 Mar 2020
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The Media Leader Staff
Just like the live events, the themes focus on the future of media and advertising - from gaming to out-of-home, or publishing to TV - and will deliver a non-stop 14-day digital experience.
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