SEARCH
Results categorised as News
22 Apr 2020
|
The Media Leader Staff
The Covid-19 lockdown has seen marketing budgets suffer their worst reduction since the global financial crisis in 2009, according to the latest IPA Bellwether. Here, industry bosses react to the news.
22 Apr 2020
|
Michaela Jefferson
Media and marketing consultancy Ebiquity has hired Nick Waters as its new group chief executive officer, replacing interim CEO Alan Newman.
21 Apr 2020
|
Michaela Jefferson
Chris Duncan has been appointed the new CEO of Bauer Media's UK publishing business, as Rob Munro-Hall is promoted to president of the publishing business globally.
20 Apr 2020
|
Michaela Jefferson
ITV Commercial has unveiled a new ad proposition, ITV Hub Shout Outs, to enable advertisers to "inform and support the public" during the COVID-19 pandemic outside of linear TV campaigns.
20 Apr 2020
|
Michaela Jefferson
Samsung's ad-supported video service, Samsung TV Plus, has now been made available to brands and agencies in a number of European markets, following a series of advertising technology partnerships.
16 Apr 2020
|
The Media Leader Staff
Since the start of the COVID-19 national lockdown, 38% of commercial radio listeners have been tuning in for an extra hour and 45 minutes each day, according to new research from Radiocentre.
16 Apr 2020
|
The Media Leader Staff
Measurement body ABC has released its final pre-lockdown figures for newsbrand circulations, covering a reduced reporting period of three weeks (March 2-22) as part of "temporary amends" during the COVID-19 crisis.
15 Apr 2020
|
The Media Leader Staff
PHD UK has hired Louise Twycross-Lewis as head of insight within Discovery, the agency's specialist data, insight and marketing science team.
15 Apr 2020
|
John Reynolds
In this week's Media and Marketing podcast, host John Reynolds speaks with Sarah Douglas, CEO of ad agency AMV BBDO, and Zaid Al-Zaidy, CEO of indy creative agency Above+Beyond.
15 Apr 2020
|
Charlotte Taylor
Digital audio provides a huge opportunity for brands, now more so than ever, writes Charlotte Taylor
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer