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17 May 2021
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Mike Fletcher
eBay has become the first e-commerce marketplace to receive the IAB UK’s Gold Standard 2.0 certification for rigorous online advertising standards.
17 May 2021
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Mike Fletcher
The World Out of Home Organisation will unveil updated guidelines for audience measurement at its European Forum tomorrow (18 May).
13 May 2021
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Mike Fletcher
Combined ad spend across the US, UK, Australian, New Zealand and Canadian markets has lifted +4% above the total recorded in Q1 2020
11 May 2021
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Mike Fletcher
Starting with select Sky channels, advertisers using The Trade Desk’s technology platform will eventually be able to reach over 23 million Sky Media subscribers
11 May 2021
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Mike Fletcher
A majority of consumers would reduce how much they purchased from any brand whose advertising appeared near to Covid-19 conspiracies, according to the 2021 TAG/BSI UK Brand Safety Survey
06 May 2021
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Mike Fletcher
City AM becomes the eleventh UK publisher to join The Ozone Project
06 May 2021
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Mike Fletcher
The much-anticipated results of UK advertising’s first industry-wide survey will be revealed on 10 June during an online event
05 May 2021
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Mike Fletcher
Agencies and brands agree to pay a quarterly advertiser levy to support the industry-backed AdGreen initiative.
04 May 2021
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Mike Fletcher
Progressive People, a digital media and marketing talent agency and executive search practice has launched for the UK digital media sector
04 May 2021
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Mike Fletcher
Jo Allan has been promoted to CEO of Newsworks, the marketing body for the UK’s national news brands
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