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08 Jul 2021
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Mike Fletcher
Starcom has launched an automated media booking bot, which when tested by the Publicis-owned agency was found to improve speed and accuracy by up to 50%.
07 Jul 2021
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Mike Fletcher
Bauer Media has launched a targeted advertising solution, using first-party data from its publishing and radio websites.
07 Jul 2021
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Omar Oakes
The outdoor advertising company has partnered with Jamii, a discovery platform for Black British brands
07 Jul 2021
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Mike Fletcher
Demonstrating ESG values and actions to brands could give agencies marginal gains over their competitors, IPA president says
06 Jul 2021
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John Moulding
EMEA commercial chief Lydia Fairfax insists linear channels are a first window for content and a shop window for Discovery+
06 Jul 2021
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Omar Oakes
ITV plans to roll out the service on other programmes across different genres later this year.
05 Jul 2021
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Omar Oakes
The media-buying agency group's first Digital Academy Programme has begun recruiting in Manchester and London for trainees
05 Jul 2021
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Omar Oakes
Channel 4 has also committed to 70% its presenting team for the Games being disabled
05 Jul 2021
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Sam Tidmarsh
Should advertisers now treat radio as more than being a 'cheap and cheerful' media channel?
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