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Results categorised as News
09 Nov 2021
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Ella Sagar
Costa Coffee and Channel 4 have launched an exclusive creative partnership with a series of "light-hearted" TV ads.
08 Nov 2021
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Ella Sagar
Verica Djurdjevic, chief revenue officer at Channel 4, has created two new roles and refocussed responsibilities in 4Sales' senior leadership team.
08 Nov 2021
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Ella Sagar
Boris Johnson has been accused of creating a conflict of interest after appointing a lobbyist for large media companies to help choose the next chair of Ofcom.
08 Nov 2021
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The Media Leader Staff
Acast's portfolio of more than 30,000 podcasts will be distributed directly to users of Samsung Galaxy phones.
05 Nov 2021
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Ella Sagar
The entire system for getting user consent for data tracking in online advertising - including pop-ups asking for permission to use cookies, is about to be ruled as illegal by a key European regulator, according to campaigners.
05 Nov 2021
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Ella Sagar
Influencer marketing is rapidly expanding, but will a dedicated trade body mean it will finally be taken more seriously as a maturing industry?
04 Nov 2021
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The Media Leader Staff
Social media executives could be held criminally responsible for safety breaches on their platforms within months of the Online Safety Bill becoming law, the Culture Secretary has said today.
04 Nov 2021
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Ella Sagar
M&S is running food and Christmas ads today across multiple platforms from today with its first TikTok takeover and use of custom QR codes from Flowcode.
04 Nov 2021
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Ella Sagar
Boots has revealed its multi-platform Christmas campaign today Bags of Joy.
03 Nov 2021
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The Media Leader Staff
In the latest episode of the Making Sense of it All, Kendall argues for taking a long, broad and wide view to understand how brands connect with people.
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