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Results categorised as News
27 May 2022
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Ella Sagar
mSix&Partners, the joint venture between The&Partnership and GroupM, has made two promotions to its senior leadership team.
26 May 2022
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The Media Leader Staff
Are marketers creating unnecessary limitations for themselves by sticking to the 60/40 media split?
26 May 2022
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The Media Leader Staff
This is a daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.
26 May 2022
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Jack Benjamin
The $150m penalty amounts to roughly 3% of Twitter’s 2021 revenue ($5.08bn), most of which was generated through advertising.
26 May 2022
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Omar Oakes
Vivid Goliath, the toys ad games company, has appointed Havas Entertainment as its UK media agency of record.
26 May 2022
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Omar Oakes
Emmi Caffe Latte has become the latest brand partner for ITV2's popular youth dating show Love Island.
26 May 2022
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Ella Sagar
Ecommerce functions are still managed through "fragmented and siloed" models which must evolve, a report by the WFA and Dentsu warns.
25 May 2022
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Jack Benjamin
Yahoo and its clients will be able to access Hivestack’s premium global DOOH inventory.
25 May 2022
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The Media Leader Staff
How can brands navigate a festive World Cup and capitalise on a big year in sport?
24 May 2022
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Ella Sagar
Mail Metro Media, the advertising arm of DMG Media, has promoted its heads of digital trading and digital sales with immediate effect.
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