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Results categorised as News
13 Oct 2022
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Ella Sagar
Advertisers inadequately represent over-55s, despite this group accounting for 60% of the UK's wealth, a study by ITV and System1 has found.
13 Oct 2022
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The Media Leader Staff
UKTV execs Steve North and Richard Watsham have been given expanded remits as part of a restructure.
13 Oct 2022
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The Media Leader Staff
Ad revenue growth for the UK out-of-home industry surged by 79% for the first six months of 2022, latest estimates have shown, as the sector recovers from Covid-19 restrictions.
13 Oct 2022
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Jack Benjamin
Gentzel most recently worked as CRO of Gannett, where he led all advertising and marketing solutions revenue in North America.
13 Oct 2022
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Ella Sagar
ITV CEO Carolyn McCall spoke to The Media Leader editor Omar Oakes today at The Future of Media about plans for launching ITVX.
13 Oct 2022
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Jack Benjamin
In brief: Fox plans to use Innovid's cross-platform measurement solution InnovidXP.
13 Oct 2022
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Jack Benjamin
In brief: the publisher requiring employees to take unpaid leave, suspending 401(k) contribution matches, and freezing hiring.
13 Oct 2022
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Victoria Pennant
Increased minutage on linear, ad tiers on streaming services and a "screen-neutral" AV approach could present diverse opportunities for broadcasters, agencies and advertisers.
13 Oct 2022
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Filomena Kaguako
What have some of the main perks been for employees working four days a week with no pay reductions?
12 Oct 2022
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Ella Sagar
James Cornish, VP of international sales at Vevo explains why he thinks selling media has got harder and what he is doing about the biggest challenges facing the business this year.
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