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Results categorised as News
15 Aug 2023
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Ella Sagar
Wavemaker UK has promoted Sian Runnacles from client managing director to chief growth officer.
15 Aug 2023
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Jack Benjamin
A new attention measurement study found that while miniscule attentive exposure can impact ad recall and brand awareness, achieving significant uplifts in lower funnel metrics requires multiple seconds of engagement.
14 Aug 2023
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The Media Leader Staff
Jack Benjamin, Omar Oakes and Ella Sagar are back on the podcast this week to analyse some of the industry’s biggest stories.
13 Aug 2023
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Omar Oakes
The Daily Mail and General Trust has confirmed its interest with Lloyds Banking Group for a potential bid for The Telegraph.
11 Aug 2023
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Ella Sagar
Consumer electronics giant Samsung has agreed a year-long radio partnership with Bauer's Magic Radio Breakfast Show.
11 Aug 2023
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Omar Oakes
Exclusive: Some of Google’s most senior UK commercial bosses are set to exit their roles as the country’s regional boss Debbie Weinstein executes a restructure.
10 Aug 2023
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Jack Benjamin
Analysis: The new show is part of a broader strategy signalled by the Mail to focus more on podcasting and short-form video content.
10 Aug 2023
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Omar Oakes
Disney+ will launch its ad-supported subscription tier on 1 November, Disney has confirmed, nearly a year after the cheaper option debuted in the US.
10 Aug 2023
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Jack Benjamin
Wunderman Thompson's Kiessé Lamour and Archmon founder Simon Akers join host Ella Sagar to unpack what we should make of the groundswell of companies launching and developing retail media networks.
09 Aug 2023
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Ella Sagar
US-based outdoor media company highlights UK operation for delivering higher margins, a higher degree of digital penetration, and less volatility.
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