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Results categorised as News
07 Dec 2023
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Jack Benjamin
Disney's president of global advertising Rita Ferro reflected on Disney+ one year on and discussed how she expects the streaming market to consolidate and why linear remains important.
06 Dec 2023
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Jack Benjamin
ITV has not received any complaints from sponsors or advertisers over inviting Nigel Farage onto the latest season of I'm A Celebrity... Get Me Out of Here!
06 Dec 2023
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Omar Oakes
ITV has restructured its audience analytics and data science into a single team led by Neil Mortensen, who has been appointed director of a new ITV Insights Group.
06 Dec 2023
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Ella Sagar
Dentsu's Global Ad Spend Forecast expects global advertising to increase by 4.6% to $752.8bn in 2024.
06 Dec 2023
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Jack Benjamin
X shed over 1 million daily UK users between May and October, according to figures seen by The Media Leader.
05 Dec 2023
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Ella Sagar
Outsmart, the OOH trade body, found Q3 2023 advertising revenue was up 4.9% compared to Q3 2019, the first time this has been higher for a corresponding quarter pre-pandemic.
05 Dec 2023
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Ella Sagar
Peter Naylor, VP of advertising at Netflix, spoke to delegates of the Future of TV Advertising Global about the first year of the ad tier, and what's next for advertisers.
05 Dec 2023
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The Media Leader Staff
GroupM’s global president of business intelligence Kate Scott-Dawkins spoke with Jack Benjamin about the state of the global and UK ad markets.
05 Dec 2023
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Ella Sagar
Naren Patel will take over from Simon Daglish as chair of Nabs, the mental health and wellbeing charity for the media and advertising industry.
05 Dec 2023
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Jack Benjamin
A group of senior local editorial directors have released an op-ed across their local titles warning the BBC is a "potent threat" to the sustainability of local journalism.
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Consumer
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- IAB launches measurement advisory board in push for measurement solutions
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