SEARCH
Results categorised as News
14 Feb 2024
|
Ella Sagar
The entertainment company's commercial director shares some of the deals she is proudest of, including one involving a dental practice in Hungary, and her favourite recent ads.
14 Feb 2024
|
Ella Sagar
Barb data showed a drop in UK households with streaming subscriptions, even as streamers are performing strongly on a global level.
12 Feb 2024
|
Ella Sagar
The sales house has released a whitepaper to break down "effectiveness barriers" between advertisers and cinema.
12 Feb 2024
|
Ella Sagar
Acast has reported organic net sales growth of 13% in 2023, despite a "weakened economy" affecting global advertising markets.
12 Feb 2024
|
Ella Sagar
The TV audience measurement body has chosen BVA BDRC to carry out a study to help shape the future of CFlight.
12 Feb 2024
|
Ella Sagar
The Media Leader has compiled predictions for the year from 11 industry leaders at The Year Ahead 2024.
12 Feb 2024
|
The Media Leader Staff
What do senior industry professionals really think of what they heard from the politicians and what will likely happen next?
09 Feb 2024
|
Ella Sagar
They show the ability a media channel has to change perception about a brand, otherwise known as signal strength, according to Richard Kirk, EssenceMediacom's joint strategy officer.
09 Feb 2024
|
Ella Sagar
What does Disney's investment in the Fortnite maker mean for the two companies and for advertisers?
08 Feb 2024
|
Jack Benjamin
Other political figures including Lord Grade, Lucy Frazer and Chris Bryant also offered their visions for the future at LEAD 2024.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer