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Results categorised as News
01 Feb 2024
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Jack Benjamin
Smart speaker listening now accounts for 14.7% of total listening, as total digital listening now comprises a 72% share.
31 Jan 2024
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Maria Iu
The UK OOH market is forecast to grow by 6.5% this year, according to a GroupM report.
31 Jan 2024
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Ella Sagar
Octave's director of revenue shares his mountain dreams and his advice for someone wanting a job in media sales.
31 Jan 2024
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Ella Sagar
Megan Davies also reflected on highlights from the event's main panel, which heard rallying cries for the return of creativity in media.
30 Jan 2024
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Jack Benjamin
In its capital markets day statement, WPP unveiled a four-pronged strategy to deliver growth and improve margins, in part through capturing "opportunities in AI", but said it would be hit by £125m in restructuring costs in 2024.
30 Jan 2024
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Omar Oakes
"You can't continue to focus just on performance marketing without looking after your brand," says Bloomberg Media's Europe MD, Duncan Chater.
30 Jan 2024
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Jack Benjamin
Analysis: The company is rehiring content moderators ahead of a likely grilling in front of US Congress, but talent may come at a shortage.
29 Jan 2024
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Maria Iu
Headcount will reduce by 18% as the broadcaster plans to leave Horseferry Road HQ as part of new five-year strategy.
29 Jan 2024
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Ella Sagar
Lauren Ogúndèkó is on a mission to "debunk" myths about AI in media this year.
29 Jan 2024
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Ella Sagar
EssenceMediacom's joint chief strategy officer, Richard Kirk, sits down with Ella Sagar to unpack what "signal strength" means and why it is more enduring than other measures that media planners use.
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