SEARCH
Results categorised as News
27 Jan 2010
|
Sam Howroyd
The Radio Advertising Bureau has released new research into how offline media drives brand browsing online, which found that when listeners are exposed to radio advertising for a specific brand, they are 52% more likely to include that brand-name in their internet browsing.
27 Jan 2010
|
Liz Jaques
The London Weekly, a free newspaper set up to fill the gap left by the London Lite and thelondonpaper, is due to released on February 5.
27 Jan 2010
|
Liz Jaques
After months of excitement, anticipation and speculation, Apple's tablet is finally expected to be unveiled at an event in San Francisco today.
27 Jan 2010
|
Richard Bullwinkle
Richard Bullwinkle, chief evangelist for Rovi Corporation, looks at how new and emerging technologies and services will develop over the coming year.
27 Jan 2010
|
Mike Ironside
In the first of a series of pieces for Newsline, the National Readership Survey's (NRS) chief executive Mike Ironside gives an introduction to the survey and outlines some new developments.
26 Jan 2010
|
Sam Howroyd
Orange is launching a new service called "Orange Shots", allowing brands to target customers via interactive SMS/MM advertising.
26 Jan 2010
|
Sam Howroyd
Email is UK consumers' favourite marketing channel, according to a new study conducted by online market research company fast.MAP and the Direct Marketing Association.
26 Jan 2010
|
Sam Howroyd
A new study from comScore has revealed that the US remains the largest search market worldwide, while Google Sites "retains a commanding position in the global search market".
26 Jan 2010
|
Liz Jaques
Advertisers have called on David Abraham to make changes at Channel 4.
26 Jan 2010
|
Liz Jaques
BBC One and ITV1's crime dramas split the peak-hour ratings in to two halves last night.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer