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Results categorised as News
28 Jun 2024
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Jack Benjamin
A new study commissioned by Newsworks found voters are likely to turn to reputable sources of information ahead of casting their votes on Thursday.
27 Jun 2024
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Sabrina Quagliozzi
TikTok is entering the summer sales fray with its "Deals for You Days" event, launching July 9th in the US
27 Jun 2024
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Sabrina Quagliozzi
Amazon is planning a new service focused on shipping cheap fashion, home goods, and other products directly from warehouses in China, to take on Temu and Shein (WSJ)
27 Jun 2024
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Jack Benjamin
Reporters Jack Benjamin and Ella Sagar discuss The Media Leader Awards, the importance of social media to this year's election and the EU's potential action against Apple.
27 Jun 2024
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Jack Benjamin
The ADsorption Index attempts to move the attention conversation away from "eyes on the screen" and towards an understanding of the emotional state of audiences.
27 Jun 2024
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Jack Benjamin
At a panel in Cannes, adtech leaders discussed what the deprecation of the cookie will mean for the future of digital measurement and whether performance campaigns will need to be rethought.
27 Jun 2024
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The Media Leader Staff
Stéphane Coruble urged European players to simplify and collaborate in an interview with The Media Leader.
27 Jun 2024
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Ella Sagar
In its latest campaign, Specsavers thought it was a 'no brainer' to translate its strapline into the languages of all the competing nations in the tournament.
27 Jun 2024
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Ella Sagar
The face of UK podcast listening is "poised to change" as younger listeners coming into the medium are increasingly diverse, new research has found.
26 Jun 2024
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Sabrina Quagliozzi
Verizon is shaking things up with a new brand identity, revamped ad campaign, and a suite of new programs aimed at giving customers more choices and flexibility
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