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Results categorised as News
03 Jul 2024
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Omar Oakes
Advertisers have been reluctant to be involved in newsbrands online election coverage, The Guardian has warned, despite the news brand clocking up its biggest day of election news traffic this week.
03 Jul 2024
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Ella Sagar
Digital Cinema Media, the UK's largest cinema advertising sales house, found that 98% of all cinema showings are a shared viewing experience — more than double TV and YouTube figures from Barb and Thinkbox.
03 Jul 2024
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Ella Sagar
ITV's business development director shares his path to media sales and why people should consider getting out of London during their career.
03 Jul 2024
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Jack Benjamin
Watch: Ian Whittaker, the media and tech analyst, tells The Media Leader what to expect if Labour wins the UK general election.
02 Jul 2024
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Sabrina Quagliozzi
EverPass Media, the joint venture between the NFL and RedBird Capital Partners that owns the commercial rights to “Sunday Ticket,” acquired UPshow, a marketing platform that allows live sports to be streamed at commercial establishments
02 Jul 2024
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Ella Sagar
Screens at bus shelters garner more attention than other digital channels, new research suggests.
02 Jul 2024
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Sabrina Quagliozzi
Novo Nordisk's Wegovy, a weight-loss medication, has become a fixture on television screens across the country
02 Jul 2024
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Sabrina Quagliozzi
While McDonald's recent experiment with AI drive-thrus may not have lived up to expectations, the future of voice AI in fast food and beyond remains bright
02 Jul 2024
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Ella Sagar
The year-long sponsorship across E4 and Channel 4 streaming targets different audiences of four wines.
02 Jul 2024
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Maria Iu
Teads survey revealed that 85% are considering selling directly to advertisers and agencies through leveraging their first-party data.
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