SEARCH
Results categorised as News
05 Sep 2024
|
Sabrina Quagliozzi
Advertisers are feeling bullish about the rest of 2024, according to an update to the 2024 Outlook Study released today by the Interactive Advertising Bureau (IAB)
05 Sep 2024
|
Sabrina Quagliozzi
YouTube announced today a new set of AI detection tools to protect creators from having their likeness copied and used in other videos
05 Sep 2024
|
Sabrina Quagliozzi
A massive data breach at Disney has exposed sensitive information, including financial details on Disney+ streaming revenue
05 Sep 2024
|
Maria Iu
Preview Distillery utilises AI and machine learning, and is fully automated.
05 Sep 2024
|
Jack Benjamin
Analysis: The new ad format would help Snap in its shift to grow lower-funnel revenue while better aligning its commercial model with its marketing strategy.
05 Sep 2024
|
Jack Benjamin
A net 26% of marketing professionals said they plan to reduce adspend on X in 2025, according to Kantar's latest Media Reactions survey.
04 Sep 2024
|
Sabrina Quagliozzi
After CEO Linda Yaccarino declared earlier this year that the platform would prioritize video content, X has now officially launched a dedicated smart TV app
04 Sep 2024
|
Sabrina Quagliozzi
e.l.f. Cosmetics is bringing music to the beauty world with the launch of its first-ever music album, "Get Ready With Music," an extension of viral Get Ready With Me beauty videos
04 Sep 2024
|
Sabrina Quagliozzi
Chase has signed a multi-year sponsorship deal to become the first jersey patch sponsor of the Golden State Valkyries, the league's newest expansion team
04 Sep 2024
|
Maria Iu
TV is considered the most representative, while radio showed the strongest improvement, a new study found.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer