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Results categorised as News
25 Nov 2010
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Liz Jaques
Even before the panel discussions got under way at the MediaTel Group TV Summit this morning, there was surprising news for the 160 senior delegates to take in.
24 Nov 2010
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Liz Jaques
Government communications has irrevocably changed. The old model has gone for good and a new model, focusing on collaboration and outcomes, will define the COI going forward.
24 Nov 2010
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David Brennan
David Brennan on the findings from Thinkbox and Decipher's 'Tellyport' research: "One stat that should make advertisers sit up, listen and get very excited is that over half of our sample claim to have gone shopping online while watching live TV"...
23 Nov 2010
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Liz Jaques
Perhaps Rupert Murdoch does know how to use his 'game-changing' iPad after all... the saviour of paid-content is set to launch The Daily, a newspaper that has been designed especially for the iPad.
23 Nov 2010
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Liz Jaques
YouTube is set to release a new ad unit designed to give users the choice of which ads they want to watch, or not watch as the case may be.
23 Nov 2010
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Liz Jaques
Next year is set to be the year of connected TV, with the launch of YouView and more and more internet-enabled television sets. However, awareness of IPTV has still not reached mainstream levels, with less than half of the population understanding the latest TV proposition.
23 Nov 2010
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Liz Jaques
ITV1's I'm a Celebrity... Get Me Out of Here! secured the all-important peak-hour ratings once again last night with a high of 9.4 million viewers.
22 Nov 2010
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Liz Jaques
Hulu served more than a billion video ads in October, a significant jump from the 794 million it served in September, according to new figures from comScore.
22 Nov 2010
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William Cooper
informitv's William Cooper wonders "whether ITV will see significant benefits from YouView. Even by the most optimistic projections, YouView could take years to reach a few million homes"...
22 Nov 2010
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Dylan Mouratsing
Dylan Mouratsing, global insight manager at kinetic, unveils the findings from his latest research project into the attitudes and behaviours of young people to advertising and brand presence within social media...
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