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Results categorised as News
28 Feb 2011
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Liz Jaques
Pearson has reported a 12% year on year revenue rise at the FT Group, publisher of the Financial Times.
28 Feb 2011
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Liz Jaques
ITV1's This Morning has made history today - it is the first British programme to feature product placement following a £100,000 deal with Nescafé to promote a coffee machine.
25 Feb 2011
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Liz Jaques
The penultimate episode of Marchlands secured the peak-hour ratings with more than 5.7 million peak viewers last night.
24 Feb 2011
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Liz Jaques
Apple has reportedly halved the minimum spend for its mobile advertising platform iAd from $1 million to $500,000.
24 Feb 2011
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Liz Jaques
European markets saw growth in a number of key areas in the digital arena last year, including social networking, smartphones and mobile media usage, and connected media devices.
24 Feb 2011
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Judith Kennedy
Judith Kennedy, associate director at Ipsos MediaCT, explains why it is the right time for advertisers and planners to take cinema very seriously.
24 Feb 2011
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Tacis P. Gavoyannis
Tacis P. Gavoyannis, SVP business development at Radius Global Market Research, says the TV landscape is changing at a rapid pace with new models, customised & personalised content, search capabilities and so on, meaning some turbulent times for the industry over the next five years... but the winner will be the consumer (and for them it cannot come soon enough!).
24 Feb 2011
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Liz Jaques
ITV1's UEFA Champions League coverage scored a high of more than 6.3 million viewers last night.
23 Feb 2011
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Liz Jaques
Over 200 million Facebook users now access the social network from a mobile device (around 40% of its total audience base). However, Facebook has yet to monetise its growing mobile audience.
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