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Results categorised as News
14 Oct 2011
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Anne Tucker
Global online TV and video revenues will reach $21.52 billion in 2016, a massive increase from the $3.48 billion recorded in 2010, according to the Online TV and Video Forecasts report from Digital TV Research.
14 Oct 2011
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Liz Jaques
Television culture is shifting rapidly at the moment and with so many services in the market, it is hard to keep up - not to mention the number of terms used to describe all these new services and new technology. Here is an overview of each service...
13 Oct 2011
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David Brennan
The morning session at this year's MediaTel Group Connected TV Experience conference was in danger of breaking out into violent agreement at times, but was all the more informative for it, as a new consensus is emerging regarding what 'connected TV' actually means and where the opportunities lie.
13 Oct 2011
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Liz Jaques
The latest IPA Bellwether survey published today reveals that marketing budgets were revised up in Q3 ending a three-quarter period of decline, as companies increased expenditure to promote new products and maintain market share amid strong competitive pressure.
12 Oct 2011
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David Brennan
What was always seen as TV's greatest weakness - its passive audience - is actually its greatest strength. It's a fact of life that the predominant mindset when we are watching TV is "entertain me... but don't make it too hard!"
11 Oct 2011
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Liz Jaques
MAGNAGLOBAL has released its updated US media owners advertising revenue forecast, which remains unchanged for this year at 1.6% growth, including the impact of political and Olympics advertising. The company expects media suppliers to generate $173.5 billion of advertising revenues in 2011.
11 Oct 2011
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Jim Marshall
Jim Marshall says we need to review exactly how connected TVs, mobile phones and iPads etc are going to impact overall viewing and then get into a serious debate about effectively starting again with a single research system measuring cross media/platforms audiences...
10 Oct 2011
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Liz Jaques
Netflix has decided to shelf the idea of splitting the video service into two brands - Qwikster to sell DVDs and Netflix for streaming.
10 Oct 2011
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Liz Jaques
The Independent is set to launch a paywall for non-UK readers, an iPad app and cut more than 70,000 free bulk copies from its circulation in a bid to reinforce its credentials as a premium multimedia title.
10 Oct 2011
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Liz Jaques
A high of more than 5.4 million viewers tuned in to ITV1 to see England v France on Saturday morning. The game attracted over 3.6 million average viewers and a 36.2% audience share for ITV in the early-morning slot.
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