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Results categorised as News
30 Sep 2011
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Liz Jaques
Display spend in Europe is up to €5.8 billion, a 21.1% increase on last year's figures, according to the IAB Europe AdEx report.
30 Sep 2011
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Liz Jaques
YouTube plans to launch Google AdWords for video in beta next week, in a bid to simplify video ad campaigns.
30 Sep 2011
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Richard Nicholls
Richard Nicholls, The Future Foundation, says never before in history have customers been so well guided towards making good choices in the markets they inhabit...
29 Sep 2011
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Liz Jaques
NMG has released its latest product placement research, using Sky One's Trollied as case study to demonstrate the "naivety from broadcasters and producers as to what can be sold as product placement - and how the Ofcom rules are actively working against the paid-for market, while encouraging the free prop supply market".
29 Sep 2011
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Liz Jaques
Amazon launched its Kindle Fire touchscreen device at an event in New York yesterday, as well as a new range of enhanced Kindles.
29 Sep 2011
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Liz Jaques
Twitter is expected to rapidly expand its advertising revenues in 2011 and the years following, according to a new forecast from eMarketer.
29 Sep 2011
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Liz Jaques
In the battle for supremacy between smartphone operating systems, more UK consumers chose Google Android smartphones in the past six months than those with competing operating systems, such as Apple iOS or RIM Blackberry, according to the Q3 2011 UK Smartphone Insights report from Nielsen.
28 Sep 2011
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Raymond Snoddy
Raymond Snoddy says there is one small worm in the bud when it comes to cable networks all over both Europe and the US; while revenues are holding up reasonably well - and even continuing to rise despite the recession - subscriber numbers are being hit... Almost everywhere competition to cable is becoming more intense!
28 Sep 2011
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Liz Jaques
BBC One secured the highest ratings all evening yesterday with Eastenders, Holby City and The Body Farm.
28 Sep 2011
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Liz Jaques
BSkyB and YouView will find it difficult to match TiVo, according to a new report by investment bank Morgan Stanley.
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