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Results categorised as News
01 Mar 2012
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Liz Jaques
The US Department of Justice has approved the merger of Donovan Data Systems and MediaBank, which will now launch as Mediaocean.
01 Mar 2012
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Anne Tucker
The latest video-on-demand service for the UK launched this morning, called KnowHow, which as reported yesterday is intended to allows viewers to watch and buy from a library of films and TV shows directly from their TVs, smart phones, laptops and tablets. So how has launch day been?
01 Mar 2012
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Niall Johnson
Wednesday's international friendly, England v Netherlands, scored the biggest audience of the night with 6.5 million viewers. The game kicked off from Wembley at 8pm on ITV1 and, despite a 3-2 win to the Netherlands, secured a 28% audience share with 959,000 viewers watching the game in HD.
01 Mar 2012
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Liz Jaques
Sir Martin Sorrell's WPP has reported an 18% rise in pre-tax profits for 2011 to break the £1 billion mark for the first time.
29 Feb 2012
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Liz Jaques
James Murdoch has stepped down as executive chairman of News International. However, he will remain as deputy chief operating officer of parent group News Corporation.
29 Feb 2012
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Liz Jaques
Tesco's head of innovation Angela Maurer confirmed that the supermarket giant is rolling out customer Wi-Fi in stores. In December, the free Wi-Fi service was made available in more than 200 Tesco Extra stores around the country.
29 Feb 2012
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Liz Jaques
Speaking from the floor at MediaTel Group's FMCG & Media event in association with O2 Media yesterday morning, Mindshare managing director, Ita Murphy, pushed the panel on ROI for mobile marketing in the FMCG area - one of the biggest stumbling blocks for agencies. She said clients are interested in mobile ideas around FMCG advertising but still need a clear sales measure.
29 Feb 2012
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Liz Jaques
An estimated 50% of all mobile phone users are now using smartphones to access the internet, which has enabled the growth of a new frontier in augmented reality, according to Golden Gekko's Caroline Van Den Bergh.
29 Feb 2012
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Anne Tucker
New research released from NPD In-Stat forecasts that consumer electronic (CE) "smart" device unit shipments will surpass 92 million in 2016.
29 Feb 2012
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Anne Tucker
Channel 4 catch up and archive Video on Demand content attracted 48 million views in January, across all the platforms on which 4oD is available.
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