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Results categorised as News
29 Feb 2012
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Liz Jaques
ITV has released its preliminary results for 2011 with external revenues up 4% (driven by non-advertising revenues) and national advertising revenues (NAR) up 1% - outperforming the TV advertising market.
28 Feb 2012
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Niall Johnson
Monday evening's first episode of Coronation Street (ITV1, 7:30pm) was the most watched show of the night, grabbing 40% of available viewers. 9.2 million people tuned in to see Simon Barlow spread a few porkies about Carla. Earlier on the same channel, rural soap Emmerdale managed to pull in 7.8 million viewers.
27 Feb 2012
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Paper Boy
Trinity Mirror suffered the most at the hands of the new Sunday edition of The Sun. Following Rupert Murdoch's tweet telling 190,000 followers that the first edition of The Sun on a Sunday sold 3,260,000 copies.
27 Feb 2012
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Liz Jaques
Rupert Murdoch has just tweeted: "Amazing! The Sun confirmed sales of 3.260,000 copies yesterday. Thanks all readers and advertisers. Sorry if sold out - more next time."
27 Feb 2012
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Niall Johnson
A round-up of the weekend's TV ratings, including the Six Nations rugby matches and the Liverpool v Cardiff City final...
27 Feb 2012
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Liz Jaques
Rupert Murdoch claims the first edition of the Sunday Sun sold three million copies. Last night he tweeted: "Reports early, but new Sun edition sold 3m!". Media agencies - ZenithOptimedia, MEC, Carat UK and Mike Colling & Company - give their verdicts here...
27 Feb 2012
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Liz Jaques
Following 3.8% growth in 2011, global advertising spending is expected to grow by 4.9% in 2012 to $465.5 billion, according to the latest global advertising forecast from Strategy Analytics.
24 Feb 2012
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Liz Jaques
Pub landlady Karen Murphy has won her court battle with the English Premier League over using a Greek TV decoder to screen football games.
24 Feb 2012
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Niall Johnson
Soaps and football dominated Thursday night's TV schedule with Coronation Street attracting the biggest audience on ITV1. 7.5 million people tuned in to see the latest drama on the most eventful street in the North.
23 Feb 2012
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Liz Jaques
The results of the IAB's Customer Conversion Journey research in the automotive sector illustrate the relationship between exposure to different online activities including display advertising, sponsored search, natural search and buzz - and site visitation and online conversions.
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