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Results categorised as News
24 May 2012
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Liz Jaques
The Radio Advertising Bureau (RAB) launched two initiatives - a LoveRadioAds app and online tool RadioGAUGE Predict - at an event in London yesterday to celebrate its 20th anniversary.
24 May 2012
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Niall Johnson
Lord Sugar and authoritative finger pointing helped the UK's viewing population peak last night, bringing Thursday's biggest audience to BBC One.
24 May 2012
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Richard Nicholls
The Future Foundation's Richard Nicholls on gamification...
23 May 2012
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Raymond Snoddy
Raymond Snoddy says it would be good to see competition regulators in the UK concentrate on real abuses of market dominance that actually harm consumers' interests rather than disadvantaging consumers in pursuit of theoretical models of competition....
23 May 2012
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James Grant
James Grant, UK country manager, Vindico, says "instead of looking at TV to defend itself, I think the advertising industry should be pushing the digital VoD market to step up and improve"...
23 May 2012
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John Griffiths
Ericsson's John Griffiths on the digital switchover...
23 May 2012
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Liz Jaques
Growing penetration of internet-enabled TVs in 2012 is set to fuel the next generation of direct response television - Smart DRTV - but issues over privacy and security will continue to stymie response, according to new research from response specialist Watson Phillips Norman.
22 May 2012
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Liz Jaques
Clearcast and IMD have completed a six-month pilot scheme with Mediaocean to transfer TV campaign media data from CARIA to agency workflow systems.
22 May 2012
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Liz Jaques
A new report by In-Stat claims that the TV apps market could generate revenues of more than €1.3 billion by 2013.
22 May 2012
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Liz Jaques
71% of smart TV owners in France have connected their sets to the internet, according to Futuresource Consulting.
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