SEARCH
Results categorised as News
28 Aug 2012
|
Anne Tucker
OTT video service providers are keen to establish a strong presence on the variety of connected CE (consumer electronic) devices being installed in consumers' homes, given the revenue opportunity that these devices present.
28 Aug 2012
|
Anne Tucker
Connected TV consumers prefer ad-supported content to paid, ad-free content according to new research conducted by Frank N. Magid Associates, commissioned by digital advertising company YuMe.
28 Aug 2012
|
Anne Tucker
Using Channel 4's new advertising format, AdPause, Tetley has claimed a media first.
28 Aug 2012
|
Anne Tucker
Only 11% of customers who purchase a high definition television do so because of its 3D capabilities, according to the J.D. Power and Associates 2012 High Definition Television (HDTV) Report.
28 Aug 2012
|
Anne Tucker
Despite accelerating global demand for smart TVs, a new report from TDG forecasts that TV manufacturers will be largely unsuccessful in generating new revenue from these net-connected platforms.
28 Aug 2012
|
Anne Tucker
Consumers increasingly prefer to view online content of their choice, at their own time on their preferred device, according to the new NPD DisplaySearch Connected TV Study: Features, Content and Usage.
28 Aug 2012
|
Liz Jaques
Advertisers will need to work harder in future to ensure consumers engage and interact with TV ads, according to the panel in the Deloitte Stats, Lies and Videotape? session at last week's MediaGuardian Edinburgh International Television Festival (MGEITF).
28 Aug 2012
|
Anne Tucker
Zeebox is preparing for its US launch and sources are suggesting a strategic partnership with cable operator Comcast, and potentially others besides.
28 Aug 2012
|
Liz Jaques
The first day of the MediaGuardian Edinburgh International Television Festival (MGEITF) saw a heavyweight panel discuss the future challenges facing the BBC and its new director general (DG), George Entwistle.
24 Aug 2012
|
Niall Johnson
Strategy Analytics Vice President and Principal Analyst David Mercer suggests that behaviour and usage patterns for Tablet TV consumption could present opportunities for content providers to drive revenues associated specifically with tablet viewing.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer