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Results categorised as Digital
09 Oct 2009
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Liz Jaques
Channel 4 is in talks with YouTube to agree a deal that would see most of its content hosted on the video-sharing website.
09 Oct 2009
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Liz Jaques
Dennis Publishing has launched its own online ad network in a bid to boost digital revenues.
08 Oct 2009
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Sam Howroyd
Charging for online content is vital for commercial media, said Luke Bradley-Jones, executive vice-president and managing director of BBC.com, at yesterday's AOP Summit.
08 Oct 2009
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Liz Jaques
comScore has submitted a proposal for a new person-centric measure for website server measurement in the UK to ABCe.
08 Oct 2009
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Sam Howroyd
Online publishers need to have "sustainable distinctive content" if they want to charge for access, Emap CEO David Gilbertson told an AOP Summit yesterday.
08 Oct 2009
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Beckie Matthews
The latest research piece from Ipsos MediaCT looks at advertising opportunities on digital TV.
07 Oct 2009
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Jim Marshall
Desperate circumstances require desperate action says Jim Marshall, chairman of the IPA Media Futures Group, of the Evening Standard's plans ... but there are a host of other media sectors and media owners who really need to get their head out of their ... too!
07 Oct 2009
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Liz Jaques
Social media users are much more likely to search for specific brands and products, and consider purchasing, which in turn increases click-through rates on a brand's paid search ad, according to new research from GroupM and comScore.
07 Oct 2009
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Lucy Shepherd
Looks at recent developments within the IPTV market and includes latest industry forecasts and current marketplace dynamics.
07 Oct 2009
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Sam Howroyd
The Economist is erecting a paywall around online content which is more than 90 days old, beginning next Tuesday (13 October).
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