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Results categorised as Digital
05 Oct 2011
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Liz Jaques
In a Toluna QuickSurveys and Newsline poll of 558 football fans in the UK (337 with a Sky subscription and 239 with ESPN), 69% admit that they would consider buying a foreign decoder card to watch football.
05 Oct 2011
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Raymond Snoddy
Raymond Snoddy asks whether the mainstream media plays a crucial role in defining the agenda of social media - rather than the other way around?
05 Oct 2011
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Liz Jaques
Online has bucked wider advertising trends, growing at a rate of 13.5% to £2.26 billion for the first half of the year, according to new research by the IAB.
04 Oct 2011
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Dominic Finney
Dominic Finney, director at digital consultancy FaR, says Facebook at its heart is the most networked company in the world and therefore has the ability to pool the greatest single mass of noise around your brand...
04 Oct 2011
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Liz Jaques
Amazon's Kindle Fire is set to reignite the already fierce tablet war and potentially create a two-horse race between Amazon and Apple, according to new research.
04 Oct 2011
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Greg Grimmer
Greg Grimmer wonders whether TV is actually more imbecilic than ever...
03 Oct 2011
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Liz Jaques
Facebook has launched a Premium Ad unit, designed to promote page posts. The new product expands from Facebook's Sponsored Stories.
03 Oct 2011
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Chris Worrell
Chris Worrell, European research manager at Specific Media, fears that the relentless obsession with numbers has drowned out creative inspiration in the digital world. Has chasing the click allowed us to lose sight of the very purpose of advertising?
30 Sep 2011
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Liz Jaques
YouTube plans to launch Google AdWords for video in beta next week, in a bid to simplify video ad campaigns.
29 Sep 2011
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Liz Jaques
Amazon launched its Kindle Fire touchscreen device at an event in New York yesterday, as well as a new range of enhanced Kindles.
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