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Results categorised as Digital
03 Sep 2019
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Federica Bowman
The latest flurry of excitement about Amazon’s search for Blockchain-savvy software developers should be taken with a pinch of salt, writes Federica Bowman.
28 Aug 2019
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The Media Leader Staff
‘Privacy is Personal', created by Possible, seeks to improve awareness of the privacy features the social media giant offers in the UK, from sharing on the News Feed to ad preferences.
22 Aug 2019
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Vanessa Zard
Influencer blunders are numerous - but marketers are still keen to use them. Noting some of the biggest fails, Vanessa Zard offers advertisers a guide to best practice.
22 Aug 2019
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Jan Gooding
Why are the most loyal customers the ones so easily abused by brands?
07 Aug 2019
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Michaela Jefferson
Digital advertising generated 80% of The Guardian and The Observer's ad revenues during the last financial year, the newsbrand's parent company, Guardian Media Group, has revealed.
07 Aug 2019
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Michaela Jefferson
Facebook has filed a lawsuit against two app developers for "click injection" fraud after using malware to fake the number of clicks on Facebook ads.
07 Aug 2019
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Michaela Jefferson
Disney missed analyst expectations for the third quarter of the year as profits fell 51% to $1.4bn. Shares in the entertainment giant subsequently fell 5% in after-hours trading.
07 Aug 2019
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Shazia Ginai
Neuro-Insight's Shazia Ginai reveals how our brains subconsciously respond to influencer content and the role it can therefore play in the overall media mix
06 Aug 2019
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Steve Wing
As it enters a new growth phase, Steve Wing highlights how advertisers can get the very best out of programmatic audio.
01 Aug 2019
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The Media Leader Staff
Digital radio has seen a marginal drop in its share of listening since the first quarter of the year, but still claims 56% as the popularity of smart speakers and online listening grows.
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