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Results categorised as Digital
21 Mar 2022
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Omar Oakes
Editor's column: Advertisers need to ensure their media spend isn't potentially violating sanctions.
21 Mar 2022
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Caroline Hugonenc
Creating a framework for measuring attention will not only help us get more engaging ads in our media, but should also deliver a more sustainable industry as a result.
21 Mar 2022
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Ella Sagar
Barbuda will launch its first solo tourism campaign promoting it as an "exclusive" destination to interested travellers later this month.
18 Mar 2022
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Jack Benjamin
Dentsu international will become the first agency partner of NBCUnified, NBCUniversal's new first-party identity platform.
17 Mar 2022
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Ella Sagar
Analysts are optimistic about the BBC's short-term future, but less certain about proposals for UK subscriptions and advertising.
15 Mar 2022
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Justin Gibbons
Priming is one of the ways good advertising works and it’s the reason why public and private work together, writes Justin Gibbons.
14 Mar 2022
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Ella Sagar
The content budget for ITV's new streaming service will increase to £1.35bn as it prepares to launch before the World Cup in November.
11 Mar 2022
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Ella Sagar
Pandora and Ancestry have become the first advertisers to use ITV's QR ads format.
10 Mar 2022
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Omar Oakes
Pinterest UK & Ireland's boss is going against advice to stay true to her values and believes 'serendipity' is the tech platform's route to success.
08 Mar 2022
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Hannah Gringard
Esports can no longer be ignored by advertisers and there are five important reasons why.
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