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Results categorised as Digital
15 Jul 2022
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Ella Sagar
Paul Frampton, former CEO of Havas and president of Control v Exposed, talks to The Media Leader about digital transformation, agency and consultancy specialities and growing a business during the pandemic.
14 Jul 2022
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Karen Nelson-Field
'Good enough' is not an option over excellence. It's time to graduate to the next level, writes Prof Karen Nelson-Field.
13 Jul 2022
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David Beaton
The path to improvement is clear: focus on in-target groups.
12 Jul 2022
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Jack Benjamin
Nielsen recommends media companies invest in improvement of cross-media measurement solutions.
12 Jul 2022
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Jack Benjamin
1,975 brands have advertised on 166 misinformation websites spreading "stop the steal" claims in the past year, according to watchdog NewsGuard.
12 Jul 2022
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The Media Leader Staff
Audio companies must "come together" to stop Big Tech acting as gatekeepers between them and their audiences, Mediatel's Future of Audio Europe was warned.
12 Jul 2022
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Simon Carr
Artificial intelligences are creating unusual ideas - and we need that unique thinking, writes Simon Carr.
12 Jul 2022
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Erfan Djazmi
Trading media on reach, viewability and view-through metrics has no consideration for advertising clutter, argues Mediahub's Erfan Djazmi.
11 Jul 2022
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Ella Sagar
London & Partners, the business growth and destination agency, has launched a £2m multichannel campaign to attract more UK-based visitors to the capital.
11 Jul 2022
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The Media Leader Staff
Partner content: Minai Bui addresses four issues around the future of connected TV.
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