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Results categorised as Agencies
16 Mar 2023
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Nina Franck
Strategy Leaders: Media habits between old and young may be diverging, but the same planning mistakes are at risk of repeating themselves.
16 Mar 2023
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Ella Sagar
The Media Plan: Irn-Bru's latest campaign uses an integrated video-led media strategy across "key Gen Z focussed" channels.
15 Mar 2023
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The Media Leader Staff
Advertising legend Sir John Hegarty speaks to Omar Oakes in the first of a two-part interview.
15 Mar 2023
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Ella Sagar
Every individual in the UK advertising and marketing industry will be invited to fill in the second All In Census today.
14 Mar 2023
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Aya Alsahaf
Students and parents still overlook media careers despite opportunities for progression.
13 Mar 2023
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The Media Leader Staff
In brief: Domino’s has renewed its sponsorship of ITV’s streaming platform following the launch of ITVX in December in a two-year deal struck by Havas Media Group UK.
13 Mar 2023
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Omar Oakes
Ross Sergeant, the global head of media at brewer Asahi, has left to join National Lottery operator Allwyn in the same role within weeks of the company launching a review of its media agency account.
03 Mar 2023
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Ella Sagar
At the Future of Audio Europe 2023, the majority of attendees chose improving audience measurement as the top priority for the audio industry.
02 Mar 2023
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Ella Sagar
In brief: Brixton Finishing School has launched a "Change Making Bond" to call on businesses to commit to longer-term agreements with its underrepresented talent training programmes.
02 Mar 2023
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Laurence Green
Research suggests that the majority of planners think so. But a publication set to be released by the Advertising Association’s Credos think tank suggests otherwise...
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