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Results categorised as Agencies
27 Jan 2025
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Jack Benjamin
An overwhelming majority of advertisers are looking to make changes to their agency compensation model in the next three years. MediaSense's chief strategy officer breaks down why and explains the hurdles to change.
27 Jan 2025
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Omar Oakes
Holdcos talk about diversity and culture but remain addicted to centralising operations. Why is this command-and-control mindset not challenged enough?
24 Jan 2025
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Jack Benjamin
Nick Wright discusses his vision for the new collective that involves bringing media and creative closer together and focusing on culture and talent.
24 Jan 2025
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The Media Leader Staff
Initiative aims to provide safe spaces for leaders to freely discuss key challenges and changes.
23 Jan 2025
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Phil Rowley
When it comes to the future, are we looking in the right place? Slush offers a glimpse of the next decade in technology that, in turn, may mould the businesses and consumers of the 2030s.
22 Jan 2025
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Maria Iu
Step into Adland features creators showcasing agency life on TikTok and open days for young talent to take part in.
21 Jan 2025
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Hamid Habib
Brands still seem more comfortable with music or film integration, but 2025 will see some huge gaming moments that would help them stand out.
20 Jan 2025
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Jack Benjamin
Hearts & Science CEO Garrett O'Reilly joins Jack Benjamin to discuss the agency's growth strategy and why he believes responsible marketing remains key to any future-facing organisation.
17 Jan 2025
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Greg Grimmer
There is no better time to celebrate the talent in our industry and the craft skills they bring to media planning and trading in a spirit of fierce but friendly competition.
16 Jan 2025
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Sonnie Spenser
In light of Meta's content moderation changes and cut to DEI budgets, many are asking: what can we do? Here are four considerations to act on right now.
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