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Results categorised as Advertising
11 Jul 2024
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Jack Benjamin
Thomas Bremond, SVP and chief revenue officer at Comcast's FreeWheel, talks to The Media Leader about why TV now has "all the tools" to succeed with technology and how the important issue of sustainability is being addressed.
11 Jul 2024
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Ella Sagar
Reporter Ella Sagar and deputy editor Maria Iu look at the stories that mattered most in media and advertising this week.
11 Jul 2024
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Ella Sagar
Celebrity Send-Off takes a different famous duo each episode, with one going through the process of planning the other’s funeral.
11 Jul 2024
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Ella Sagar
More people feel they are "not coping on their current income" compared with before the pandemic, according to latest IPA TouchPoints data.
10 Jul 2024
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Maria Iu
Outgoing president Margaret Jobling announced winners of inaugural awards.
10 Jul 2024
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Ella Sagar
A survey of 300 UK businesses found the vast majority has found success with advertising and was interested in new technologies like AI.
10 Jul 2024
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Ella Sagar
US subscribers who have a bundle with Disney+, Hulu and ESPN+ are less likely to churn than those who subscribe to only Disney+, research has found.
10 Jul 2024
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Ella Sagar
The publication's VP of sales, entertainment and sports shares the biggest turning point in her career and her first paid job.
10 Jul 2024
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Ella Sagar
Patrick Affleck, UK CEO of Havas Media Network, talks to The Media Leader about key leadership skills, the importance of sustainability in media, and why positivity is returning to advertising in the second half of 2024.
10 Jul 2024
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Ella Sagar
The regulator has blocked one of three proposed BBC spin-off stations on BBC Sounds.
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The Media Leaders Awards 2021: Highlights
Latest Data Analysis
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TV
Audio
Consumer
- IAB launches measurement advisory board in push for measurement solutions
- Consumer ABCs: Women's Weeklies
- Consumers ABC's: News & Current Affairs
- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- IAB launches measurement advisory board in push for measurement solutions
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
- How will TV finally get the measurement it deserves?
- Campaign ROI is maximised when audio gets 25% of spend, finds Radiocentre report
- The measurement debate TV really needs to have
- Rajar Q4 2025: Commercial audience share declines slightly
- Rajar Q4 2025: Heart Breakfast remains top commercial show after reporting strong growth
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
