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17 Feb 2026
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Kirsty Hathaway
Brands need to stop fighting to be noticed and start fighting to be remembered, says JOAN London's executive creative director.
16 Feb 2026
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Shahkeh Petros
Global OOH planning can quickly become fragmented. Stick to some basic principles, says the founder of Qube OOH.
09 Feb 2026
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Nicola Kemp
Calls for a ban on social media for under-16s are rooted in ideology, not impact. That truth does nothing to diminish the urgency of addressing the impact of social media on children’s mental health, writes Nicola Kemp.
05 Feb 2026
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Jack Benjamin
The Best Practice Guide for the Responsible Use of Generative AI in Advertising includes eight principles to consider, as well as actionable steps for incorporating them into working standards.
05 Feb 2026
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James Longhurst
Welcome to The Media Leader's live coverage of LEAD 2026, taking place today at the QEII Centre in Westminster. The Advertising Association's centenary summit, hosted with ISBA and the IPA, brings together over 450 senior leaders from across the political, media and advertising landscape under the theme "Leadership Through Trust".
03 Feb 2026
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Jack Benjamin
The Trump administration's threats to Greenland, tariff policy, and deployment of ICE officials to terrorise its population could create brand concerns come this summer's World Cup. Yet so far, it's still business-as-usual for advertisers.
03 Feb 2026
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Chris Herbert-Lo
Brands that go more 'Brat' by overservicing a core audience may just find the affinity that cuts through a fragmented media world.
02 Feb 2026
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Jack Benjamin
The Advertising Association's communications director and the chair of CAP and Credos speak about takeaways from their new book, 'Trusted Advertising', including whether advertisers are sufficiently valuing trusted media channels, and what they can do to better build trust in their brands.
30 Jan 2026
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Tony Regan
What should we learn from the Dust Bowl-era migration of farmers in 1930s America? You can only reap what you sow, says Tony Regan.
30 Jan 2026
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The Media Leader Staff
Watch: Jack Benjamin sits down with DCM's Michael Bensley and Mail Metro Media's Tracy Middleton to review the unmissable brand opportunities this year, from the World Cup to The Odyssey.
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