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Results categorised as Advertising
07 Feb 2019
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The Media Leader Staff
BBC Radio 2 continued to top the national breakfast rankings during the fourth quarter of 2018, while Capital London's weekly reach reduced by -1.4% quarter-on-quarter to 915,000 listeners.
07 Feb 2019
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The Media Leader Staff
The most popular digital-only station remains BBC 6 Music with a weekly reach of 2.3 million listeners, while KISSTORY is the most popular commercial digital-only station, with a weekly reach of 1.8 million listeners.
06 Feb 2019
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The Media Leader Staff
Launched in November, the campaign has already raised over £200,000 with Londoners making a record 9,156 referrals to StreetLink.
06 Feb 2019
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Raymond Snoddy
In reaching millions of people around the world and reminding them of the high cost of a free press, The Washington Post has taken a very necessary action, writes Raymond Snoddy.
06 Feb 2019
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John Reynolds
In this week’s podcast, Dylan Jones Jones explains how GQ attracts younger readers and why advertisers are migrating back to magazines.
06 Feb 2019
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The Media Leader Staff
In his new role, Womack will focus on building growth by delivering people-based platforms and solutions to clients at scale across the EMEA market.
05 Feb 2019
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Ben Rudman
The likes of WPP need to look beyond the numbers to achieve real integration, writes Ben Rudman.
05 Feb 2019
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Matt Hill
It is fundamental that advertisers now use a combination of broadcast and on-demand TV to maintain reach. Too bad Ebiquity’s new report overlooks this fact, says Thinkbox’s Matt Hill.
04 Feb 2019
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Michaela Jefferson
Recently-merged agency Wunderman Thompson has today launched its new brand look, illustrating the "ethos" of the new company.
04 Feb 2019
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Michaela Jefferson
The announcement follows reports that hundreds of thousands of pounds are currently being spent on Brexit-related, micro-targeted ads from both sides of the debate.
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