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Results categorised as Advertising
08 Jun 2022
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Jack Benjamin
Zenith has downgraded its global advertising expenditure forecast from expected growth of 9.1% to the still-high 8.0%.
07 Jun 2022
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Jack Benjamin
In addition to the funding boost, Joe Marchese, general build partner at Human Ventures, will join the board.
07 Jun 2022
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Ella Sagar
Annette King, CEO of Publicis Groupe UK, has been chosen as the new chair of the Advertising Association.
06 Jun 2022
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Omar Oakes
How much worse does ad fraud need to get before it gets taken seriously?
06 Jun 2022
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Iain Jacob
Cinema is proving itself to be a strong medium of choice after the Covid closures and with tough economic times ahead.
01 Jun 2022
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Omar Oakes
Interview: 'We are whatever we choose to be', Tim Bleakley at a pivotal moment for an out-of-home sector in recovery.
31 May 2022
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Laurence Green
Another acronym heralding a new age? Or does Fast TV hark back to simpler time in advertising?
30 May 2022
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Omar Oakes
Sir Martin Sorrell has insisted demand for digital ad services remains robust this year despite forecasts of an economic slowdown.
30 May 2022
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Mike Follett
When agencies negotiate a 'cost-per-thousand' with publishers, we should ask ‘cost per thousand what?’
27 May 2022
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Jack Benjamin
The streaming service also added a warning label for US viewers in wake of the Uvalde shooting.
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