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Results categorised as Advertising
24 Aug 2022
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Ella Sagar
Pearl & Dean's sales director reveals this year's biggest challenge and advice for anyone who wants to do her job one day.
23 Aug 2022
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Omar Oakes
Mediahub's Ross Jenkins believes his media agency may have found a way for brands to potentially save millions via a new technology developed in-house.
22 Aug 2022
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Ella Sagar
In brief: Pizza Hut has become the latest brand to launched its first "actionable audio ad" via smart speakers.
22 Aug 2022
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The Media Leader Staff
This is a daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.
19 Aug 2022
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Ella Sagar
In brief: BAFTA has launched a cinema ad campaign to particularly show "the huge diversity of career pathways" in to screen industries.
19 Aug 2022
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Ella Sagar
Advertisers are being advised to treat South Asian Heritage Month as a 'primer' for year-round campaigns.
18 Aug 2022
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The Media Leader Staff
In brief: It amounts to more than double Planned Parenthood’s previous midterm election cycle investment of $20m in 2018.
18 Aug 2022
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Ella Sagar
In brief: TikTok has launched three shopping ad formats to "help brands maximise the ecommerce potential of the platform".
18 Aug 2022
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Ella Sagar
Brands including Coca-Cola and Sony have generated a combined $27.4m in brand placement value from Netflix's Stranger Things 4, YouGov Stream data shows.
17 Aug 2022
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Ella Sagar
Younger generations are increasingly turning to US-based streamers as opposed to live broadcast TV, Ofcom's new report on the state of media says.
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