SEARCH
Results categorised as Advertising
14 Mar 2023
|
Ella Sagar
Online fashion retailer ASOS has launched new retail media formats with ad tech company Criteo.
13 Mar 2023
|
The Media Leader Staff
In brief: Domino’s has renewed its sponsorship of ITV’s streaming platform following the launch of ITVX in December in a two-year deal struck by Havas Media Group UK.
13 Mar 2023
|
Omar Oakes
Ross Sergeant, the global head of media at brewer Asahi, has left to join National Lottery operator Allwyn in the same role within weeks of the company launching a review of its media agency account.
13 Mar 2023
|
Ella Sagar
Our Future of Audio Europe event revealed a strong desire from audio professionals to improve measurement. But, as The Media Leader discovered, views on how to do this vary widely.
11 Mar 2023
|
Ella Sagar
News UK has promoted Shelley Bishton from head of creative diversity to head of diversity, equity and inclusion.
10 Mar 2023
|
Ella Sagar
Heather Petaccio will now be responsible for all aspects of the international ad tech and information company's US operations.
10 Mar 2023
|
Omar Oakes
Analysis: It wasn't an instant hit with Channel 4 or with audiences. But Gogglebox is now a ratings mainstay and a key target for media buyers looking to connect with 'real people' for new brand campaigns.
09 Mar 2023
|
Ella Sagar
JCDecaux posted 16.6% year-on-year growth across the whole group.
08 Mar 2023
|
Jack Benjamin
The new UK bill, which seeks to replace Europe's GDPR legislation, has drawn a mixed reaction from industry leaders.
08 Mar 2023
|
Stephen Arnell
As GB News officially breaches Ofcom rules for the first time, what does it mean for the self-styled 'voice of Real Britain?
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer
- IAB launches measurement advisory board in push for measurement solutions
- Consumer ABCs: Women's Weeklies
- Consumers ABC's: News & Current Affairs
- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- IAB launches measurement advisory board in push for measurement solutions
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
- How will TV finally get the measurement it deserves?
- Campaign ROI is maximised when audio gets 25% of spend, finds Radiocentre report
- The measurement debate TV really needs to have
- Rajar Q4 2025: Commercial audience share declines slightly
- Rajar Q4 2025: Heart Breakfast remains top commercial show after reporting strong growth
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
