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Results categorised as Advertising
20 Sep 2023
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Ella Sagar
Barb, the industry’s TV audience measurement body, has upgraded its Application Programming Interface (API) to include BVOD, SVOD, video-sharing and non-TV device data.
20 Sep 2023
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Ella Sagar
Apple has topped IPG's FutureBrand Index 2023 as the most "resilient" brand.
20 Sep 2023
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Ella Sagar
Sky has urged the UK government to commit to five key policy priorities in order to inject an extra £10bn into the UK economy.
20 Sep 2023
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Ella Sagar
Footballco's SVP sales shares the advertiser he would love to work with and the best advice he has ever been given.
20 Sep 2023
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Ella Sagar
Certain demographic audience segments are becoming harder and harder for media researchers to reach. But why? And what can be done to tackle it?
20 Sep 2023
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Ella Sagar
Newsworks, the marketing body for newsbrands, has appointed two hires to its insight team.
19 Sep 2023
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The Media Leader Staff
The deadline closes on Friday 22 September for The Media Leader's inaugural Top 50 Women Gamechangers in TV.
19 Sep 2023
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Omar Oakes
The potential benefits to audiences, PSBs and the wider market are “uncertain”, the UK’s broadcast regulator announced this morning.
19 Sep 2023
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Suzie Coen
The Media Leader Jobs: How can managers and employees approach loud quitting as a negotiation tool?
18 Sep 2023
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Ella Sagar
Cumulative DAB+ digital radio receiver sales reached 52,436,000 in the UK, the highest in Europe, latest figures show.
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