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Results categorised as Advertising
29 Feb 2024
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Barney Worfolk-Smith
For brands looking to be seen and heard during tentpole events in 2024, here are our tips for 'crossing the streams' in successful TV+TikTok campaigns.
28 Feb 2024
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Omar Oakes
Prime Video viewing data will be available to Barb subscribers from 1 March.
28 Feb 2024
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Ella Sagar
Industry figures examined Miron's legacy and looked ahead to Global's future.
28 Feb 2024
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Ella Sagar
The Trade Desk's business development GM shares her dreams of becoming a figure skater and what clients are prioritising this year.
27 Feb 2024
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Ella Sagar
The sponsorship deal was brokered by Manning Gottlieb OMD and Channel 4 Sales.
27 Feb 2024
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Annabel McCaffrey
Having strategies to support your mental wellness at an uncertain time like redundancy is essential — and Nabs can help.
27 Feb 2024
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Paul Barnard
In a time where advertisers have to navigate an increasingly fragmented media landscape, the need for unified cross-media measurement has never been more critical. And there is no need to wait for it. (Partner content)
27 Feb 2024
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Ella Sagar
Audio ads should be optimised for the device they are listened on to improve effectiveness, according to new research.
26 Feb 2024
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Ella Sagar
The outdoor media owner reported $623m in consolidated revenue in Q4 2023.
26 Feb 2024
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Omar Oakes
Does anyone actually do ‘advertising’ any more, asks the editor.
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