ARCHIVE ▸ SIMON ANDREWS
28 Jan 2011
Simon Andrews, founder of the full service mobile agency addictive!, talks iPhone 5; Facebook credits; Google's 'offers' business; The Cloud; and dumb smartphone users...
21 Jan 2011
Simon Andrews, founder of the full service mobile agency addictive!, says a number of events have happened this week to reinforce the view that the GAFA is in charge (and also demonstrate how the big four - Google, Apple, Facebook and Amazon - are going to keep bumping in to each other)...
14 Jan 2011
In the second Mobile Fix of 2011, Simon Andrews, founder of the full service mobile agency addictive!, says retailers with a smart mobile strategy will gain a competitive advantage over those who sit back and watch new tools and new players re-engineer retailing.
07 Jan 2011
In the first Mobile Fix of 2011, Simon Andrews, founder of the full service mobile agency addictive!, points to predictions for the year ahead - and makes a few of his own...
17 Dec 2010
In the latest Mobile Fix, Simon Andrews, founder of the full service mobile agency addictive!, says the hype is finally coming true...
10 Dec 2010
In the latest Mobile Fix, Simon Andrews, founder of the full service mobile agency addictive!, wonders who will pick up the bill for the bandwidth needed by mobile web players...
26 Nov 2010
In the latest Mobile Fix, Simon Andrews, founder of the full service mobile agency addictive!, wonders whether mobile operators will really make a go of app-stores...
19 Nov 2010
Simon Andrews says "when US troops first arrived in the UK during the Second World War, they were greeted with the label Overpaid, Oversexed & Over Here. Which doesn't seem that inappropriate for the news that Apple's iAd platform is coming to Europe."
08 Nov 2010
In the latest Mobile Fix, Simon Andrews, founder of the full service mobile agency addictive!, says "Facebook are now the biggest thing on mobile web - and whatever they do has a huge impact on everyone active in mobile".
01 Nov 2010
In the latest Mobile Fix, Simon Andrews, founder of the full service mobile agency addictive!, says a "smart mobile strategy is all about finding the right balance between richness and reach"...
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