ARCHIVE ▸ LIZ JAQUES
04 Oct 2011
Amazon's Kindle Fire is set to reignite the already fierce tablet war and potentially create a two-horse race between Amazon and Apple, according to new research.
04 Oct 2011
ZenithOptimedia has made a small reduction to its global ad forecast for 2011 as fears of a double-dip recession sees advertisers limiting budget increases.
03 Oct 2011
Facebook has launched a Premium Ad unit, designed to promote page posts. The new product expands from Facebook's Sponsored Stories.
03 Oct 2011
Channel 5 enjoyed a significant increase in total revenues in August - up 38.9% year on year.
03 Oct 2011
BBC One's Strictly Come Dancing returned to the weekend line-up with a peak audience of 8.5 million viewers.
30 Sep 2011
Display spend in Europe is up to €5.8 billion, a 21.1% increase on last year's figures, according to the IAB Europe AdEx report.
30 Sep 2011
YouTube plans to launch Google AdWords for video in beta next week, in a bid to simplify video ad campaigns.
29 Sep 2011
NMG has released its latest product placement research, using Sky One's Trollied as case study to demonstrate the "naivety from broadcasters and producers as to what can be sold as product placement - and how the Ofcom rules are actively working against the paid-for market, while encouraging the free prop supply market".
29 Sep 2011
Amazon launched its Kindle Fire touchscreen device at an event in New York yesterday, as well as a new range of enhanced Kindles.
29 Sep 2011
Twitter is expected to rapidly expand its advertising revenues in 2011 and the years following, according to a new forecast from eMarketer.
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