Adwanted UK: The Media Leader

ARCHIVE ▸ LIZ JAQUES

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24 Sep 2010

Last week, the Project Canvas partners including BBC, ITV and Channel 4 officially re-branded the highly-anticipated service as YouView.

24 Sep 2010

Despite the killer headlines, it seems unlikely that Blackberry's new tablet device will come anywhere near to denting Apple's leading market share, let alone diminish it completely.

24 Sep 2010

BBC One's new three-part nature series Lost Land of the Tiger ended on a high of more than 4.7 million peak viewers during the all-important 9pm to 10pm slot last night.

23 Sep 2010

Smartphone sales increased 15% year on year to 187.2 million in 2009, despite the total number of mobile handset sales falling by 8.9% over the same period, according to Informa Telecoms & Media.

23 Sep 2010

The average consumer in the UK mentions brands in 10 conversations a day, mostly face to face but often online too, according to a new word of mouth (WOM) study.

23 Sep 2010

ITV1's long-running crime drama Midsomer Murders attracted the highest ratings during the all-important peak slot yesterday with a high of 4.9 million viewers.

22 Sep 2010

BBC One's new three-part nature programme Lost Land of the Tiger debuted with more than 4.9 million peak viewers last night.

21 Sep 2010

Technology companies are seeking a foothold in the television advertising market. According to an article in the Wall Street Journal, technology companies are looking to offer ads on their connected-TV services.

21 Sep 2010

A high of more than 5.6 million viewers tuned in to the BBC One during last night's 9pm to 10pm peak-hour to see the latest series of Spooks.

21 Sep 2010

By common consent, the media agency business model is not in the best of health. Is some kind of burnout going on? And are agencies really 'in a deep hole'?

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