Adwanted UK: The Media Leader

ARCHIVE ▸ DAVID PIDGEON

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07 Dec 2012

'Super Sunday' saw more than three million log on to the shopping site with the number of mobile visitors up 96% on the same day last year.

06 Dec 2012

The results of a new study suggest that brands should invest in online video as it "maps engagement, sharing and purchase behaviours."

05 Dec 2012

Providing evidence-based recommendations for businesses on how best to approach investment in advertising, the findings concludes that stirring consumers' emotions as well as providing highly creative advertising will always bring in the highest profits.

04 Dec 2012

ZenithOptimedia has downgraded its 2013 overall market growth prediction to 2.5%, after revising down every medium except cinema.

04 Dec 2012

Robert Thomson will become the CEO of the new proposed publishing entity, following News Corps intended separation into two independent, publicly traded companies.

04 Dec 2012

The Daily had only secured around 100,000 subscribers during its 21 months in existence - losing around $30 million a year.

03 Dec 2012

Global ad expenditure will grow 4.1% in 2013, reaching US$518 billion by the end of the year according to new data from ZenithOptimedia.

30 Nov 2012

After the publication of Leveson's report yesterday, here is a round-up of what the papers are saying.

29 Nov 2012

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