Adwanted UK: The Media Leader

ARCHIVE ▸ THE MEDIA LEADER STAFF

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07 Oct 2021

Hivestack, the out-of-home ad tech company, will soon allow advertisers to bid for DOOH inventory in a similar fashion to display and mobile ad-buying on the open web.

07 Oct 2021

Biites, the Copenhagen-based global branded content platform, is launching in the UK today after completing a seed funding round.

06 Oct 2021

ITV is launching Weather Targeting, an addressable advertising option, to users of its self-service programmatic platform Planet V.

05 Oct 2021

ISBA's director-general Phil Smith is all too aware that advertisers' and agencies' interests have become "misaligned" over how media planning and buying is paid for.

05 Oct 2021

Craft Media London has hired Jon Goldsmith, the former head of planning at Sky, to join as a business director.

30 Sep 2021

The Australian business, which is on a mission to change the way online media is traded, has closed a $2.2m post-seed funding round.

29 Sep 2021

"We just don't learn anything. There's no arrow of progress in the advertising world," warns the self-styled Ad Contrarian.

23 Sep 2021

Rachael Cochrane’s remit will be to drive and lead the Regional Sales Team and further establish DCM’s presence in the regions.

22 Sep 2021

Kantar has added out-of-home audience measurement from Route to its TGI consumer survey data platform.

21 Sep 2021

Suzuki has undergone a "radical" change in its media planning and buying over the last two years, the car brand's top UK marketer Tammy Charnley says.

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