ARCHIVE ▸ CHARLI WEST
26 Aug 2026
The ASA Public Awareness Campaign has been running since 2022, with Netflix and Waitrose joining as the latest media owners to donate inventory.
24 Aug 2026
The deal reflects a wider shift among streaming services, as Netflix and Disney+ look to creator-led football content to attract and engage audiences.
19 Aug 2026
AI is moving beyond experimentation to become embedded into the infrastructure of media and advertising. Here is a roundup of the biggest AI developments so far this year.
14 Aug 2026
SoundBridge Media launched last month to help independent podcast production companies unlock commercial opportunities, but discoverability may not be the only reason mid-size shows are struggling to attract advertisers.
In the final instalment of this three-part series examining the future of podcasting, The Media Leader spoke to industry experts about whether the medium has reached its peak, and what impact future regulation might have.
11 Aug 2026
The additional categories address the underrepresentation of regional and independent agencies, recognises adtech's growing role in media research, and honours the late AMRAs judge Denise Turner.
09 Aug 2026
To mark the 10th anniversary of AudioTrack, podcast host Charli West sat down with some of the industry's leading audio practitioners to take a deep dive into the audio creative process.
07 Aug 2026
The broadcaster maintained full-year guidance after the FIFA Men's World Cup boost advertising, although less healthy foods regulation cut revenue by £20m.
07 Aug 2026
A coalition of media businesses, including broadcasters, audio producers and news publishers, have written a letter to the Culture Secretary to outline the impact this would have on the wider audio industry.
06 Aug 2026
The latest Rajar figures found a majority of the UK's national stations' weekly reach declined year on year.
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